Analyzing Visual Aids And Text

Esther Porch EGL 101-24 October 18, 2011 Professor Walpole Analyzing Visual Images in the 2007 Celebrex Commercial finished opthalmic images and text edition Celebrex strives to convince you that transaction with unsafe and ill at ease(predicate) side egresss is a punter choice than dealing with the pain of arthritis day to day. While the visual cues ar convincing, the over any capacity is contradicted by the overuse of text that focuses on invalidating side effects. The ad, being made of all inconsolable, really stands come to the fore and grabs your attention from the start. The color blue sends a tranquillize nub. I thought about this for a while; wherefore did they elect the color blue? And why were they dis come on a calm down effect? When you think of the audience they ar trying to reach, these plenty are in pain everyday. Because of the pain, they are anything but relaxed. They are reach and uptight. When I convey feelings of pain in call of colour I picture flashing reds, oranges, and yellows. So naturally, when sending a message to this audience they pick a calming blue. First, to urinate a settling feeling that lets them know everything leave can buoy be alright. Second, because its all one color it becomes principal(a) for them to relate to. Finally, it sends them a feeling of freedom giving them the message that they can be free from pain.

The setting takes place in a suburban neighborhood with a white lookout station fence. The impression I consume is that it is reaching out to a old/ hoary audience. Few trees line th e street. The houses are non too large o! r small. There are no children to be seen throughout the ad, continuing the impression of a middle-aged/elderly audience. Portrayed throughout the commercial is a macrocosm release about his, activity filled, day. The entire commercial takes place out of doors giving it a natural feeling. The scene begins with a middle-aged man coming out of his house in the morning. The changing contrasts of blue shows the passage of time through the characters day. He...If you urgency to get a full essay, order it on our website: BestEssayCheap.com

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